Creating and managing a podcast takes a lot of time, energy and work. Quality content is the key to creating a strong show. But what’s also important is developing habits and routines that could make your workload so much easier.
If you want to get off to a strong start this year while working on your podcast, here are five habits you should follow.
The first habit that is very important is consistency. If you’re consistent with the timing of episodes being released, your audience will likely be consistent in tuning in.
Your podcast is a form of content marketing, and should be treated as such.
Choosing a specific day and time for your episodes to release each week not only helps you stay accountable, it also helps your audience know when they should expect new content from you.
In turn, it helps you build the “know, like, and trust” factor with your audience - which helps you establish your authority as a leader in your industry.
Schedule Time for Your Show
The second habit to follow when working on a show is to be sure to make some time for it in your schedule.
You need to schedule a concrete time for you to work on your content. By doing this, you will be holding yourself accountable. Plan out when you’ll record solo episodes, when you’ll interview guests, and when you’ll take care of the administrative work associated with your show such as pre-episode tasks like research.
Create a schedule and strive to stick to it.
Many great podcasters have a dedicated “recording day” set aside in their weekly or monthly schedule. This is a great strategy for busy entrepreneurs or those who frequently travel.
There are a few online tools you can use to help you be consistent when planning your time. A few that we like to use are Acuity for scheduling and booking guest interviews and Asana for planning the behind-the-scenes tasks such as creating episode art and show notes. We also use Zapier to tie these two apps together along with other apps and programs, like Dropbox, to help streamline the whole process.
Collaborate with Others
You can create a successful podcast on your own, but with all the moving parts and behind-the-scenes tasks you need to accomplish - would you really want to?
Perhaps a better question may be - do you really have the time?
In order for your show to grow, you should be collaborating with others. Building a support team to help you take care of some of the behind-the-scenes tasks like creating episode art, writing show notes, and editing your episodes will help you stay focused on what you do best - which is creating amazing content.
Positioning yourself as the “on-air talent” and building a team to handle the rest is a great way to help you stay accountable, focused, and keep your show running smoothly.
Cultivating these healthy habits while working on your podcast will help you create a successful show. So be sure to follow these habits and, most importantly, stick to them.
Have more helpful podcasting habits every podcaster should follow? Drop us a line in the comments below and share your insights with other amazing podcasters.