Poor Audio Quality May Cause You to Lose Podcast Subscribers

Poor Audio Quality May Cause You to Lose Podcast Subscribers

We all know that audio quality plays a crucial role in delivering quality episodes. It is also a defining factor when attracting potential subscribers and keeping them on your list.

The question is - do you really know how significant your audio quality is to your listener?

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Strategies for Creating Effective Podcast Titles

Strategies for Creating Effective Podcast Titles

Podcast titles play a crucial role in the success of your show.

It is one of the determiners that could place you on the first page of search engines. It is also the first touchpoint that your potential listeners experience in their journey to find solutions to their questions and problems. As the first thing your audience sees, your title can ‘make or break’ the deal between you and a potential listener.

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How Podcasters Can Save 5 Hours or More Per Week with Zapier

How Podcasters Can Save 5 Hours or More Per Week with Zapier

Have you ever wished that there were more than 24 hours a day? I know I do. It is no joke to be an entrepreneur and a podcaster. Like in any other industries, podcasting involves many moving parts and without a system in place, entrepreneurs and podcasters more often than not end up being unproductive and burned out. As Kate Astrakhan said, “People really underestimate how much work a good show is.”

And, you know what? Kate hit the point dead on.

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Powerhouse Podcast Launch Strategies for Entrepreneurs

Powerhouse Podcast Launch Strategies for Entrepreneurs

Entrepreneurs have their favorites when it comes to promoting their brand and marketing their products or services.

One of the popular favorites is the classic optimization of their blog content. Others like the attention they get from video exposure as they host focused webinars. There are also those who explore non-traditional social media channels (the ones aside from popular platforms such as Facebook, Twitter, and Instagram to name a few).

Why is your marketing strategy so important? Because your overall game plan for reaching potential clients and customers directly impacts your sales.

So the question is: How do you get in front of your audience in a non-aggressive, non-pushy yet fun way?

You guessed it - launch a podcast.

If you’re looking for a way to get in front of your audience and attract valuable clients and customers who will stick around without breaking the bank, then podcasting is one of the marketing strategies that would allow you to accomplish all these.

This week, I share some tried and tested powerhouse podcast launch strategies for eager entrepreneurs whose passion is to share their “solutions” to their audience’s problems and pain points.

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The Best Equipment to Launch a Podcast: My Podcast Set-Up

The Best Equipment to Launch a Podcast: My Podcast Set-Up

So, you have a message you want to get out there. You have a voice you want the world to hear.

You want to elevate your authority, expand your brand’s reach, and connect with new clients or customers.

You want to add podcasting to your content marketing plan and sales funnel.

But, with literally thousands of options to choose from, you may be unsure about what equipment you should use to start your podcasting journey.

This week, I take you behind-the-mic to share my podcast set-up: the equipment I use and comes highly recommended as the best equipment to use to launch a professional-sounding podcast.

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5 Valuable Lessons from Podcasting Pros

5 Valuable Lessons from Podcasting Pros

There is a famous saying, “Experience is the best teacher” - but is it?

You see, the thing with experience is that you need to go through the experience first before learning a lesson or two.

As a business owner, you know the value of finding mentorship and coaching. You know that by learning from others, your chance for success increases significantly. You know that by learning from their mistakes and failures - you can avoid wasting precious time and achieve your goals in record time.

The same is true for your podcast.

Why would you want to go through the same proven-to-fail experiences as others on your own when you can acquire wisdom from those who have gone before you?

If you want to increase the odds of your podcast’s success and see real results in your marketing strategy, it is best to learn from the pros.

This week, we have hand-picked our top five favorite and most valuable lessons we have learned from some of the highly acclaimed podcasting pros in the industry.

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