Podcast Copywriting: What to Include in Your Podcast Show Notes

Podcast Copywriting: What to Include in Your Podcast Show Notes

Many podcasters get the task of show notes creation done and over with either by using their episode transcripts or including a list of bullet points as their show notes. Many are not aware of the great value that well-written show notes provide and how these impact their show and their listeners. So, how does writing engaging show notes help you, your listeners, and your overall impact on Google search?

Today, I share some of the best practices when writing your show notes.

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Podcast Marketing: Why You Need to Build a Website & Email List with Toby Goodman

Toby Goodman is the owner and marketing director of Listen Better Marketing, where he helps entrepreneurs and podcasters be heard through revolutionary marketing that speaks to their market. He has worked in 25 countries and founded a global events company where he manages teams in different parts of the world. A professional drummer for 20 years, Toby works three days each week from his London studio and is currently focused on helping his clients thrive, playing fantastic music, and being a great dad.

Today, Toby shares the crucial roles that your website and email marketing play in your podcast marketing strategy.

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Podcast Copywriting: Creating Podcast Titles That Convert

Podcast Copywriting: Creating Podcast Titles That Convert

Think about the first podcast you ever listened to - how were you lured in to listen to that podcast episode? What was your first point of contact? The podcast title. Whether you’re hosting your podcast or looking forward to launching one, remember this short trip down memory lane and ponder on whether your podcast titles create a little - or much - impact on your show and, especially, on Google.

Today, I share four actionable tips to help you create excellent titles for your podcast episodes.

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How to Build Your Podcast Audience Through LinkedIn with Ted & Arleen Taveras

How to Build Your Podcast Audience Through LinkedIn with Ted & Arleen Taveras

Ted and Arlene Taveras are the Co-Presidents of Insurance Licensing Services of America (ILSA),  an insurance licensing and compliance firm they established in 1997. Additionally, they are the co-hosts of the Spot On Insurance podcast. Through this platform, this fantastic husband-and-wife tag team offers help and support concerning the intricacies of insurance regulatory compliance.

Ted and Arleen are what I would call LinkedIn Rockstars. They join me today to share the ways they use LinkedIn to promote their show.

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How to Choose the Best Day to Release Your Episodes

How to Choose the Best Day to Release Your Episodes

What’s the best day to release your podcast episodes? How do you determine your release schedule? These are common questions among podcasters - especially new creators. While we all want our podcasts to be successful, determining the perfect day to release your episodes can be quite challenging.

Today, I share the strategy I used to choose which day of the week to release my podcast episodes and why I don’t believe there is a “perfect” release day - despite what statistics might show.

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Boldly Balancing Your Time with Seasonal Episodes with Naketa Thigpen

Boldly Balancing Your Time with Seasonal Episodes with Naketa Thigpen

Naketa Thigpen, a licensed clinical social worker, is the president and CEO of Thigpro Balance and Relationship Management Institute and considered to be the number one Balance & Relationship Advisor across the globe. Aside from being an empowerment speaker, Naketa is also the host of the podcast for ambitious women and a few brave men called Balance Boldly. She is also the author of the upcoming book Selfish: Permission to Pause, Live, Love & Laugh Your Way to Joy. With the mission to help others enjoy life as they create balance and joy, Naketa will be reaching out to more audiences as she launches her new show Kitchen Conversations #Unfiltered in the Spring of 2019.

Naketa joins me today to share how she balances her time - both personally and professionally - boldly and unapologetically.

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Encore Episodes: Are They Effective and When to Use Them

Encore Episodes: Are They Effective and When to Use Them

As much as we want to be consistent in releasing our podcast content, the reality is that there are times when our situation prevents us from doing so. It may be because of a health issue, a personal concern, or an unexpected transition in the business.

If you find yourself in this tight situation, you should consider releasing an encore episode.

Today, I share what encore episodes are and why podcasters utilize them.

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How to Turn YouTube Viewers into Podcast Listeners with Amy Feierman

How to Turn YouTube Viewers into Podcast Listeners with Amy Feierman

Amy Feierman is the co-host of The Amazon Files Podcast alongside her business partner Kristin Ostrander. Together, Amy and Kristin teach the Wholesale Bundle System where they equip Amazon sellers on how to find and create their custom wholesale bundle. Aside from being a podcaster, Amy is also an entrepreneur who has been selling online for a decade.

Amy joins me today to share how she and her business partner got more of their YouTube viewers to listen to their podcast.

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6 Steps to Win New Clients with Podcasts with Xavi Umeh

6 Steps to Win New Clients with Podcasts with Xavi Umeh

Xavi Umeh is the founder of Brandedpod, a marketing company that specializes in helping startups get new clients fast using their own podcast. His business is founded on his belief that podcasting is the sure-fire way of building and growing your brand online. Xavi also offers excellent value to his audience through the free content he creates about how to get clients through podcasting on his YouTube Channel.

Xavi joins me today to share his six-step process for turning podcast listeners into new clients.

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Promoting Your Podcast Episodes on LinkedIn

Promoting Your Podcast Episodes on LinkedIn

LinkedIn is a popular social platform known to cater to entrepreneurs, business owners, and professionals. For this reason, it would be a no-brainer to promote any business - or in this case, your business-related podcast - on the most extensive professional social platform.

Sadly, many podcasters fail to notice the value of promoting their shows on this relevant social platform.

Today, I share five easy ways to promote your podcast on LinkedIn without sounding aggressive.

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