Encore Episodes: Are They Effective and When to Use Them

Encore Episodes: Are They Effective and When to Use Them

As much as we want to be consistent in releasing our podcast content, the reality is that there are times when our situation prevents us from doing so. It may be because of a health issue, a personal concern, or an unexpected transition in the business.

If you find yourself in this tight situation, you should consider releasing an encore episode.

Today, I share what encore episodes are and why podcasters utilize them.

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How to Turn YouTube Viewers into Podcast Listeners with Amy Feierman

How to Turn YouTube Viewers into Podcast Listeners with Amy Feierman

Amy Feierman is the co-host of The Amazon Files Podcast alongside her business partner Kristin Ostrander. Together, Amy and Kristin teach the Wholesale Bundle System where they equip Amazon sellers on how to find and create their custom wholesale bundle. Aside from being a podcaster, Amy is also an entrepreneur who has been selling online for a decade.

Amy joins me today to share how she and her business partner got more of their YouTube viewers to listen to their podcast.

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6 Steps to Win New Clients with Podcasts with Xavi Umeh

6 Steps to Win New Clients with Podcasts with Xavi Umeh

Xavi Umeh is the founder of Brandedpod, a marketing company that specializes in helping startups get new clients fast using their own podcast. His business is founded on his belief that podcasting is the sure-fire way of building and growing your brand online. Xavi also offers excellent value to his audience through the free content he creates about how to get clients through podcasting on his YouTube Channel.

Xavi joins me today to share his six-step process for turning podcast listeners into new clients.

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Promoting Your Podcast Episodes on LinkedIn

Promoting Your Podcast Episodes on LinkedIn

LinkedIn is a popular social platform known to cater to entrepreneurs, business owners, and professionals. For this reason, it would be a no-brainer to promote any business - or in this case, your business-related podcast - on the most extensive professional social platform.

Sadly, many podcasters fail to notice the value of promoting their shows on this relevant social platform.

Today, I share five easy ways to promote your podcast on LinkedIn without sounding aggressive.

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3 Tools Podcasters Can Use to Create Audiograms

3 Tools Podcasters Can Use to Create Audiograms

Just like carpenters who need different tools for different purposes, podcasters also need various tools in their toolbox to promote their episodes. Some are fans of image quotes, while others like creating YouTube videos. One of the popular tools podcasters use today is an audiogram.

Today, I share three powerful tools you can use to repurpose your podcast episodes by creating fantastic audiograms for your social media.

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How to Repurpose Podcast Episodes into Effective Blog Posts

How to Repurpose Podcast Episodes into Effective Blog Posts

Here’s a million dollar question asked by podcasters: “Why can’t I just write the whole podcast episode as a long blog post?”

Writing the whole episode of your podcast can be detrimental to your show. But don’t worry because there are other ways you can use and repurpose the content of your podcast.

Today, I share how you can be creative in repurposing your podcast episodes into long-form blog post articles.

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Creating a Budget for Your Podcast - What to Consider

Creating a Budget for Your Podcast - What to Consider

Budget planning is a crucial part of any business regardless of the industry. While each aspect in your business is vital for it to thrive, marketing your brand and offerings plays a critical role in acquiring clients and referrals. Having a podcast in your marketing toolbox is undoubtedly an advantage over your competitors.

Today, I share the things you should consider when budgeting your finances and allotting a budget for your podcast.

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Why You NEED to Follow Up with Your Podcast Guests - and How to Do It

Why You NEED to Follow Up with Your Podcast Guests - and How to Do It

As an entrepreneur or a business leader, then you know how critical it is to follow up with the people you connect with as well as new potential clients. The same is true for your podcast guests. Believe it or not, following up with your podcast guest is a crucial element that can significantly affect yours show.

Today, I share why you should always follow up with the guests you feature and interview on your podcast.

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Podcast Guesting: Improving Your Interviewing Skills & Being a Great Guest with Yann Ilunga

Podcast Guesting: Improving Your Interviewing Skills & Being a Great Guest with Yann Ilunga

Yann Ilunga is a podcasting consultant who helps entrepreneurs use the podcasting medium to attract prospective clients, increase their exposure, and ultimately, increase their sales. He is a systems strategist, an international speaker, and the founder of the largest online podcasting conference - the Podcast Success Summit. He has been coined a ‘Unicorn-Level Digital Marketing Expert’ by Inc. Magazine. In addition to helping podcasters improve their podcast systems and achieve their goals, he is also the host of four podcasts which include The Podcaster Lab, 360 Entrepreneur Podcast, and The Jazz Spotlight Podcast as well as the facilitator of Podcast Growth Mindset - the ‘Podcast Community to Join’ as mentioned by Forbes.

Yann joins me today to share strategies entrepreneurs can use to improve their interviewing skills. He discusses what hosts should do to prepare for a podcast interview and why it’s important to prepare your guests for their upcoming interview. He shares tips for helping new podcast guests feel comfortable behind the mic before and during the interview, strategies to encourage your guests to share their episodes, and an interesting tip on tagging your guest in your social media posts on publishing day.  He also shares strategies new podcast guests should use to prepare for their upcoming guest appearance as well as actionable tips for entrepreneurs that are considering podcasting as a marketing strategy.

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4 Creative Strategies to Find New Guests for Your Podcast

4 Creative Strategies to Find New Guests for Your Podcast

Planning the content you want to discuss on your podcast is only the beginning of your long journey ahead. Part of this planning is knowing who you want to invite as guests on your show. While there are many places you can consider, identifying specific areas you can look into will avoid the overwhelm of thinking about where to start your search.

Today, I share some creative strategies you can use to find new guests to interview for your show.

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